Project
Design a responsive promotional website for a local rock band, including branded visuals, music links, social media integration, and future e-commerce capability.
Client
Roasted Crow, a rock band building their regional fan base.
Contributions
- Requirements gathering
- Web design
- Visual design & branding
- Content creation
The Challenge
Roasted Crow needed a digital hub to:
- Create a branded web presence
- Inform site visitors of upcoming shows
- Link to music on Apple Music, Spotify, etc
- Provide links to social media
- Act as an electronic press kit for booking agents & venues
- Lay groundwork for future e-commerce
The Solution
I delivered a responsive, visually sleek website that:
- Showcases the band’s branding and personality
- Integrates music streaming and video embeds
- Highlights live show schedules
- Simplifies booking inquiries with a contact form
- Connects fans directly to the band’s social media channels
The Outcome
Since launching in 2023, the website has:
- Doubled live show bookings through venue and agent inquiries
- Increased audience attendance at local performances
- Earned free publicity from a CBS News affiliate
- Boosted streaming plays on Apple Music, Spotify, and YouTube
- Strengthened fan engagement across social media platforms
- Provided a firm foundation for future online merchandise sales
- Custom site built in Webflow
I am currently designing e-commerce pages for Roasted Crow to sell branded T-shirts, hats, CDs, and other merchandise—helping the band expand their online presence and revenue streams even further.
